If we don’t have awesome digital marketing tools we won’t be able to get everything done. And even if we did manage to do everything, we won’t be able to do it in time.
Tools are essential in any type of digital marketing and we heavily rely on them nowadays. And according to online marketers and bloggers, SEO has become more important than ever.
For this reason, we have come up with a list of 5 SEO tools that will help anyone in their digital marketing campaign. These tools are for Keyword research, competitor research, rank tracking or link building.
What are the top 5 SEO tools?
There are many tools out there but we have shortlisted 5 top tools.
Ahrefs
It is used for research and analysis. It offers a free version as well as a premium version.
From a wide list of tools available on the market, thousands of marketers use this tool for the research purpose. The site explorer by Ahrefs is best among other tools. They do have content explorer which explores the most popular content on the web for any topic.
Their keyword tool is one of my favorites as it gives out search volume, overview, related keyword ideas, and position history.
SEMRush
It is used for keyword and competitor research.
It is one of the best tools on the market for competitor research and they have made a name for themselves in just a few years. It offers you more than 20 ways to research the competition.
With this, you can find the best backlinks, keywords, and content and it is even great for PPC.
Google Search Console and Analytics
Google analytics provides insight into the traffic your website receives and the google search console will report any errors occurred during the indexing of the pages on your website.
Both these tools are a must and both these tools can link up with each other. So you can see Google rankings data within the analytics. Google rankings data like impressions, clicks, average position, landing pages, etc. can be seen within analytics.
Screaming Frog
It is used for auditing the website for SEO performance and it is the most recommended tool by experts. You can rely on this tool to fix issues related to the content, link building, and redirections.
Their SEO spider tool has gained a lot of users in the past few years. With this tool, you’ll be able to look through your competitor and get insights about their working.
It comes handy when you require complete in-depth analysis of a particular website.
GroupHigh
Backlinks are still important to this date but unfortunately, there is no easy shortcut for generating them. To generate high-quality backlinks you need to have high-quality content.
Then you need to identify the right influencers and websites to link your content. GroupHigh lets you find the influencers and websites to build more quality links. Basically, it is a tool for blog research.
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