More and more sectors are turning to artificial intelligence technology to solve their problems and improve their business processes. But the extent that it has grown might be surprising to some people.
It’s no longer surprising to see AI in industries based on robotics, medicine, healthcare, and science. But companies unrelated to AI and computer science are enjoying its benefits. Let’s see how artificial intelligence solutions can be used to grow your business. Although this list might not include every sector that uses AI, it offers an overview of its importance across different business sectors.
1. Healthcare and Medicine
Medical professionals have encountered AI to some level. From receptionists at clinics to doctors, CNAs, nurses, and surgeons, AI is making every process across healthcare industry automated.
Robots with AI helps with surgery such as thoracic, colorectal, and heart. These robots help surgeons achieve higher accuracy, quicker recovery time, shorter hospital stay, less pain and blood loss, and lower risk of infection.
Artificial intelligence has also helped with automating medical records. Keeping a stack of folders with decades of health records can be inconvenient as it needs more space and takes a long time to retrieve a file. AI helps to keep medical records in a sorted manner and requires less space.
2. Education
Educational technology innovations are available to automate tasks for instructors and improve student learning.
Many classrooms have implemented small robots that students can interact with as a tutor or teaching assistant. These bots with AI help young students with social interactions, language learning, and reading. They also help children with disabilities.
3. Marketing
Marketing involves many operations that could benefit from partial or total automation.
AI technology assists in improving marketing strategies and campaigns.
Instead of spending hours running different description and headline combinations and A/B testing to know click-through rates, you can use Responsive Search Ads. Tools like Google AdWords help marketers get optimized headline-description combinations to get more potential customers.
Data analytics is also crucial when you need AI solutions for your marketing campaign. You can obtain valuable data such as site visitors, people who register for webinars, and contacts from email lists.
4. Small Business
We need AI to automate tasks that might take us more time if we did them. Many people tend to believe that AI can only benefit enterprise companies and large businesses. However, small businesses can also use AI to a great extent.
Netflix and Amazon use AI to offer customers recommendations based on purchased items or what people watched the most.
AI helps small businesses, especially niche industry players like travel companies, provide customer recommendations on anything based on specific details.
Acquiring, sorting, and analyzing data can take a lot of time and prone to human error. Small businesses can implement AI to eliminate these issues.
5. E-commerce and Retail
The retail and e-commerce sector can benefit from automation considering the volume of stock, customer information, and inventory tracked.
AI helps prevent cart abandonment. It’s a common problem when it comes to e-commerce. It is when a customer shops online and leaves items in a cart without completing a purchase.
Chatbots and predictive analytics can help online stores reduce the likelihood of a customer leaving their website without completing a purchase.
Also, a chatbot agent can help answer all customer questions. It’s better than leaving a link to faqs. It helps in ensuring that no customer goes away with unanswered questions.
6. Public Relations
AI helps with predicting the customer’s needs and wants. It looks for trends in user data and uses them to make predictions. Based on such data, companies can shape their approach when coming up with targeted products and services.
Public relations professionals can boost their social reach by using chatbots to reach out to potential customers on social media. The chatbots help with providing an automated response to the audience. It help brands keep their social media presence alive.
7. Recruitment and Human resources
AI helps human resource professionals with automating the recruitment process. Its cuts back on the required work and makes the process of finding suitable candidates.
The machine learning algorithm can analyze applicant data using specified search parameters that focus on credentials and experience. It helps teams become more diverse in terms of gender, educational background, skills, and ethnicity.
Conclusion
People have historically wondered what the risks and benefits of artificial intelligence are. AI has more advantages that your business can benefit from and grow.
Whether it’s a high-tech industry or something people-focused, AI offers assistance to workers and customers at all levels. It helps in reducing the amount of manual work and helps achieve customer satisfaction.
